Strategic Finance & CFO services

Driving growth with data-driven strategic finance and CFO services

Improve your strategy and decision making process with the insights from data analytics

Uncertainty is inherent to every decision. Insights from data analytics can minimize that uncertainty. Strategic finance formulates insights based on available data, which serve as input for decision-making. This data can come from both internal (accounting, CRM, ERP, …) and external data sources (market research, government studies, …) and is structured in an unique and uniform way. As a result, a single source of truth is created within the organization, allowing to obtain certain insights (actual cost, profit potential, customer churn, …) that were previously ‘invisible’.

Based on these datasets, scenarios (what-if) are created to measure the impact of your strategic decisions on predefined KPIs. Moreover, by leveraging new technology, the probability of an outcome for a given scenario can be predicted.

Strategic Finance in practice

Strategic finance adds significant value in a decision making process and is relevant for every company, such as in:

    • Creating accurate and real-time management reporting
    • Developing a go-to-market and distribution strategy
    • Drafting a business plan to invest in new equipment
    • Defining annual budgets
    • Measuring and predicting the financial impact of a marketing campaign
    • Determining the pricing & discount strategy based on the value potential of a product or customer
    • Assessing the impact of customer satisfaction on revenue and costs
    • Cash flow planning
    • Predicting customer churn
    • Currency exchange impact

CFO services - your CFO only when you really need it.

If you are a start-up, scale-up or rapidly growing SME, your focus is on building your business with product development and sales at the forefront. Reporting, planning, administration and analyses often drain your energy without you seeing the added value.

However, these financial, operational and commercial insights help you realize (hidden) profits or prevent losses. Figuring this out and setting it up takes time and moreover, you don’t need this expertise on a daily basis.

That’s were PUSH steps in: we act as your dedicated and part-time strategic CFO. We assist you in gaining insights for decision-making, bringing transparency to the management of your company and maximizing the performance of your operations. PUSH enables you to focus on your core competencies, knowing that your financial matters are in capable hands without the obligations and costs of a full-time position.

CFO services we provide:

    • Budgetting & forecasting
    • Cash flow management & strategic financial planning
    • Business case development
    • Performance reporting
    • Cost management & profitability analysis
    • Corporate finance

How can we help?

Do you need additional insights and financial analyses for decision-making or defining your strategy? But you lack sufficient capacity and/or expertise in-house? Or you need the assistance of a strategic CFO for a short period of time? PUSH is your partner and can assist you in various ways.
    • Execution of ad hoc projects
    • Strategic-finance-as-a-service: we offer long-term support so you don’t need to build a team
    • Structural integration of strategic finance into your decision-making process
    • Advice on the selection of tools and systems
    • Support in building a team
The benefits of working with a part-time CFO or strategic finance specialist:
    • Lower costs: Avoid the expense of a full-time hire when you don’t need one.
    • Flexibility: Utilize our expertise when you need it most.
    • Financial expertise: Gain access to experienced professionals with proven track records.
    • Strategic and business insight: We think along with you and provide all the necessary insights to make informed decisions.
    • Focus on your core activities: Let us handle your strategic financial challenges while you concentrate on your core business
PUSH has many years of experience as a sounding board for founders, entrepreneurs, management teams and business unit managers in defining strategy and improving their decision-making process.

Snapshot of recent projects

    • Execute a market analysis to determine the revenue potential of a new product.
    • Use product profitability as input for product design, optimization of the current product portfolio and determin the pricing strategy.
    • Analysis of customer lifetime value creation per distribution channel to support the allocation of marketing & sales budgets across the different channels.
    • Implementing customer profitability as a key driver for defining a new commission model.
    • Develop a scenario analysis to support a buy-or-build decision regarding the entry into a new market segment.
    • Cash flow forecasting, including scenario analysis.
    • Use the total cost of ownership including revenue potential as key driver in the selection of an ERP system.

Let's get

in touch

We are eager to hear your challenges and keen to brainstorm with you.

 No pitch, no strings attached.

Let's talk